workshop allows attendees to hear from social media presenters,
who will share how-to strategies and ways to maximize outreach,
advertising, and talent searches using current social media
Dr. Wenli Jen
Keynote Speaker, Educator, Author
is an educator, author, speaker, and thought-leader in marketing
strategy and the power of social media. Her focus is on
how real-time social media, global branding, big data/mobile/cloud
computing, is affecting communications and business trends
today. She is the author of The Power of Real-Time Social
Media Marketing and she contributes regularly to The Huffington
Post, and Social Media Monthly magazine.
She is a strategic advisor to corporate, academic, and governmental
organizations on a variety of topics ranging from global
marketing and branding to using real-time social media trends
to generate top line growth. Her clients have included Toyota,
The Walt Disney Company, Xerox Corporation, United Healthcare,
Qualcomm, Boeing, ReachMD, Amgen, and Weber Shandwick.
Beverly spent 14 years at Xerox Corporation in global sales
and marketing and began her career at Wang Laboratories
in software development. She teaches Executive Marketing
Courses, including Social Media and Global Branding, at
UCLA Extension and lectures at USC.
Professional Speaker, Staffing, Recruiting & Career Development
seasoned executive with nearly 20 years of experience, Michael
leverages his extensive business, staffing, recruiting,
educational background and expertise, to architect innovative
solutions that help his clients achieve key organizational
objectives and maintain a competitive advantage.
An expert in the field of staffing, recruiting and hiring,
Michael has expanded into Career, economic and Workforce
Development Solutions and works extensively with local communities,
public officials, colleges and job seekers alike to develop
opportunities with Local, National and International Employers.
Mogreet, Director of Marketing
20 years in the newswire and marketing industry, I have
been fortunate enough to work with some of the best companies
in New York, Boston, Dallas/Fort Worth and Los Angeles.
Currently, I design and implement strategic, corporate social
media programs created to meet a range of business goals
from visibility and engagement to increasing sales and decreasing
company costs. My approach utilizes a blend of new and traditional
marketing, public relations, investor relations and street
marketing techniques to ensure sustainable results.
I design corporate and brand social media programs and am
familiar with social programming within regulated industries.
Understanding that social platforms are ripe for customer
complaints, I create and implement social media crisis plans
and triage programs that build deeper relationships resolving
customer issues in real-time, while building a long-term
online reputation for the company.
My clients include celebrities, Fortune 500 brands, start
ups, lifestyle, consumer, digital platforms and online video
productions and producers. I participate in several groups
and boards including: NIRI (National Investor Relations
Institute) serving on the LA chapter board of directors,
which has proven to be very interesting as the SEC continues
their crackdown on RegFD, SOX, stock options and web-based
I am also a founder for the international Social Media Club
and run the LA chapter. SMC is dedicated to the best practices
in social media. www.socialmediaclub.org.
A frequent public speaker, past and future speaking events
on the topics of social media, mobile and/or monetization
include: TAG (retail analyst) Conference, SMCLA, SMC, PRSA,
NIRI, UCLA and more.
Specialties: Integrated communications expert for public,
private and startup companies. Specialties include social
media, social media customer care, digital branding, customer
care, social selling, mobile marketing, text marketing,
data analytics, social marketing, SEO, communications.
Braman (http://GlobalCareerCP.com) is a Los Angeles-based
career consultant who helps clients nationwide find and
create more fulfilling, productive careers. Drawing from
his extensive experience in business and as a professional
writer and actor, Larry enables his clients to rise above
their competition by powerfully presenting and marketing
themselves--in person and in writing.
With a reputation as a highly motivating and engaging trainer
and facilitator, Larry has designed and delivered hundreds
of career development workshops and seminars. Recent engagements
include Kia Motors USA, Baxter Healthcare, and the University
A graduate of the University of Virginia and Circle in the
Square Theater School, Larry holds multiple career coaching
certifications from Lee Hecht Harrison, the world's leading
provider of corporate outplacement services.
Career Coach and LinkedIn Specialist
Fried is an experienced career coach and LinkedIn specialist
with 30+ years in recruiting, career and job search coaching,
corporate Human Resources, workshop and webinar facilitation,
and social media. He has been an active member with LinkedIn
since 2006, and currently has a network of more than 2200
direct connections and 14+ million total. Stuart provides
LinkedIn coaching and training to individual businesses
and job seekers as well as a variety of professional, networking,
and student groups. He currently presents a monthly LinkedIn
workshop at SCORE Los Angeles for small businesses and entrepreneurs.
As a career coach, he also works with job seekers providing
help with resume preparation, job searching, networking,
interviewing and career change. Stuart works at Cal State
University Northridge (CSUN) with the Ernst & Young Career
Center as a part-time career coach and has delivered LinkedIn
and career-related workshops at CSUN, College of the Canyons,
Cal Poly Pomona and Pomona College. He recently facilitated
a LinkedIn workshop for the CSUN Alumni Relations program
and a LinkedIn webinar for the UCLA Anderson School MBA
Alumni Association. Stuart also works with JVS (Jewish Vocational
Service) providing job search assistance through the ConejoWorks